Spectrum Healthcare Partners approached our Mad Monkey Media team with a complete branding overhaul after the recent purchase of Central Maine Orthopaedics/OA Centers for Orthopaedics. With their updated sponsorship agreement at Norway Savings Bank Arena they wanted to dramatically update the rink’s ice resurfacer. Starting from a rough draft, the Mad Monkey Media design team took it from there and created a full vehicle wrap including the roof! To further accompany their rebranding efforts, they also decided to overhaul a second street ready ice resurfacer for parade use and other marketing appearances.
In addition to the vehicle wrap, Spectrum Healthcare Partners also enlisted Mad Monkey Media to assist with their indoor and ooutdoor signage updates all across the state of Maine. The wide range of signage included diectional signs, lit outdoor signs, standoff signage and wayfinding signs along with all on-site installation.
Spectrum Healthcare Partners also took advantage of our parent company, Affordable Exhibit Displays to provide custom retractable banner stands for on site use, along with media, community events and marketing needs.